Who We Are:
We’re a tech-enabled development agency–on the intersection of selling, consulting & knowledge intelligence–igniting income and model recognition for main and rising firms all over the world. As a people-first agency, we worth range in backgrounds and experiences. We strongly consider our individuals and tradition are key to our success. Our imaginative and prescient is to be acknowledged as essentially the most valued and revered non-public development advertising and marketing agency on the planet–with a scalable model, tradition and providers. Our mission is to energy the relentless pursuit of development and redefine what’s doable via a crew of growth-obsessed consultants who demand innovation and outcomes – pushed by integrity, autonomy, and grit.
As a full-service development advertising and marketing agency, we provide best-in-class providers together with: search engine marketing, Content material Advertising and marketing, Paid Media, Social Media Advertising and marketing, Programmatic + CTV, Public Relations, Influencer Advertising and marketing, E mail + SMS, Conversion Fee Optimization, Retail Advertising and marketing, and Artistic. Right here at Energy Digital, we’re hyper-focused on serving to manufacturers drive income development and model recognition, in the end driving irrefutable worth for our purchasers.
On the coronary heart of Energy Digital is our proprietary know-how, nova, which analyzes companies via first-party knowledge, simplifying funding planning for advertising and marketing and diligence in M&A––placing entrepreneurs in a strategic seat on the desk––and offering worth in unparalleled methods.
Managing billions in media, our dynamic crew––of consultative entrepreneurs, creatives, analysts and technologists––problem conventional methods of planning and measurement via meticulous testing and knowledge science throughout every milestone of the shopper journey.
**We assist 100% distant, in-office, or hybrid work types for anybody legally eligible to work within the U.S.
A day within the life:
A Sr. Artistic Strategist would be the lead ideator on strategic accounts. They’re required to have a sturdy understanding of paid social artistic finest practices, their consumer’s model, efficiency objectives, historic knowledge, present ecommerce tendencies, and client conduct, to develop profitable paid social promoting that impacts their consumer’s development.
Sr. Artistic Strategists know easy methods to act quick to capitalize on good outcomes, or on the flip facet know what to alter if an advert isn’t performing to aim. This implies testing with the intention of transferring the needle on key efficiency metrics — from bettering CPA, CTR, or ROAS to driving model consciousness. Sr. Artistic Strategists pitch new concepts and ideas to purchasers, write scripts, and comply with the execution and evaluate of advertisements via to manufacturing and supply to purchasers.
An excellent candidate for the Sr. Artistic Strategist position is a self-starter who’s enthusiastic about maximizing success for his or her purchasers via artistic technique, and is raring to take the lead on growing artistic ideas which can be deliberately produced to generate clear testing outcomes and insights. They’ve mastered presenting artistic reporting to purchasers and crew members via storytelling, and are always implementing learnings to reinforce future marketing campaign outcomes. Sr. Artistic Strategists are zealous about repeatedly testing numerous artistic ideas to develop a robust understanding of easy methods to not solely successfully and effectively meet consumer objectives, however to surpass them. If artistic deliveries should not assembly consumer expectations, or artistic assessments should not hitting goal objectives, Sr. Artistic Strategists will likely be relentless within the pursuit to troubleshoot and downside clear up with a development mindset.
Tasks:
- Lead the paid social artistic technique for 6-10 purchasers
- Use knowledge insights together with client and model analysis to design excessive performing artistic property
- Collaborate carefully with crew members throughout inside departments and roles
- Keep consumer communications and sentiment
- Pushed to iterate and ideate in direction of said efficiency objectives
- Develop rapport with consumer to construct a basis of open dialogue, together with understanding consumer product and objectives, in addition to explaining Energy Digital processes
- Analysis consumer model, opponents, and trade tendencies, and successfully implements efficiency artistic finest practices by platform
- Regularly audit account to determine profitable advertisements, current knowledge to consumer, and dictate hypotheses and take a look at technique by way of month-to-month roadmaps
- Write strategic consumer-centric, direct response copy and messaging technique
- Handle requests and output with manufacturing crew utilizing Asana
- Evaluation video/picture property and offers clear and actionable suggestions to editors
- Lead productive inside artistic crew syncs and brainstorms
- Work alongside consumer administration crew as consumer POC for all issues artistic technique
- Perceive scope of requested edits, reshoots, and different deliverables
- Push again on consumer on issues of timeline, scope, suggestions, and path to drive efficiency based mostly on artistic finest practices
- Determine and encourages service growth alternatives
- Handle interns, PT, or FT crew members, if desired
- Make use of AI applied sciences to reinforce and optimize enterprise processes
- Make the most of and leverage Energy Digital’s Nova ecosystem because it pertains to your division
Function Necessities:
- Proficiency with Meta Advertisements Supervisor, and/or related efficiency knowledge instruments (TikTok, YouTube, Pinterest, and so on)
- Technically expert at pulling and utilizing artistic efficiency knowledge to research tendencies, insights, and inform artistic roadmaps
- Understanding of finest practices for performance-driven artistic & means to use these insights in work
- Skill to put in writing efficient advert copy, construction a script, and see via on the execution with corresponding visuals
- Skill to speak and collaborate with purchasers, manufacturing, and post-production groups to ship very best artistic output
- Skill to yield sturdy marketing campaign outcomes for purchasers via strategizing prime performing artistic
Key Efficiency Indicators (KPIs)
- 5% or decrease consumer churn
- Handle 6-10 Enterprise stage purchasers
- Handle $100k of month-to-month recurring income
Most Vital Issues (MITs)
- Technically expert at pulling and utilizing artistic efficiency knowledge to research tendencies and insights and inform artistic roadmap.
- Liable for utilizing knowledge insights together with client and model analysis to orchestrate a gross sales/messaging/visible technique
Advantages & Perks:
- Base wage + fee alternatives
- Strong Medical, Dental, Imaginative and prescient insurance policy with as much as 100% employer contribution in direction of worker month-to-month premium
- 401(okay) plan – 4% employer contribution matching
- Limitless Time Off out there on day one
- As much as 4 hours per quarter for paid Volunteer Time Off (VTO) in direction of philanthropic endeavors
- Totally flex work surroundings: full-remote, in-office, or hybrid
- A one time $100 USD Work From House (WFH) stipend mechanically added to your first paycheck
- Worker Help Program (EAP)
- 12 noticed United States nationwide holidays + 2 psychological well being recharge days per 12 months
- Limitless alternatives for development & management inside a quickly rising agency
- Ongoing worker improvement packages for private {and professional} development (Hedgehog and Important 5s)
- Quarterly awards together with prize cash and recognition for excellent efficiency
- Alternatives to be concerned in firm DEI initiatives
Energy Digital’s individuals and tradition are on the core of our success, which is why range in our crew’s backgrounds and experiences are paramount. We’re an Equal Alternative Employer and our workers are individuals with completely different strengths, experiences, and backgrounds, who try to make an influence inside and out of doors of the office. Range not solely consists of race and gender id, but additionally age, incapacity standing, veteran standing, sexual orientation, faith and plenty of different elements of 1’s id. All of our workers’ factors of view are key to our success, and inclusion is everybody’s duty.
Please pay attention to fictitious job openings, consulting engagements, solicitations, or employment gives from suspicious sources. These engagements could also be an try to get hold of non-public data, or to induce you to pay a price for providers associated to recruitment or coaching. Energy Digital does NOT cost any utility, processing, or coaching price at any stage of the recruitment or hiring course of. All real job openings will likely be posted on our careers web page at https://powerdigitalmarketing.com/company/careers/. When you have any doubts in regards to the authenticity of any messaging behalf of Energy Digital, please ship us an electronic mail at [email protected] earlier than taking any additional motion in relation to the correspondence.