At Willful, we’re on a mission to make property planning easy, inexpensive, and accessible for Canadians. Since 2017, we have helped over 400,000 folks create wills and powers of legal professional paperwork.
We’re remodeling the best way Canadians shield what issues most by means of an accessible on-line platform, assist from human property planning consultants, and relentless innovation towards our imaginative and prescient of the longer term. Our partnerships with Canada’s most trusted manufacturers, together with Wealthsimple, Scotiabank, CIBC and Amazon assist us convey property planning inside attain for each Canadian, making it simpler than ever to get the safety and peace of thoughts of getting a plan in place.
Your Function at Willful
We’re looking for a world-class Model Designer to take Willful’s visible id to new heights. Because the inventive drive behind our model, you may craft subtle visible experiences that encourage belief, talk our values, and forge emotional connections with Canadians.
On this absolutely distant position, you’ll develop and execute on inventive ideas that reinforce belief, present worth and assist extra Canadians expertise the peace of thoughts that comes from defending their households.
Key Obligations:
- Form and elevate our visible model: Develop a definite, trendy visible id that displays our values and feels cohesive throughout each channel
- Carry inventive ideas to life: Flip large concepts into compelling visuals that spark curiosity, construct belief, and drive outcomes
- Design distinctive digital experiences: Create subtle, conversion-optimized internet pages in Figma and construct them in Webflow
- Reimagine our e-mail expertise: Design distinctive e-mail templates and campaigns that drive engagement and conversion
- Produce standout advertising and marketing belongings: Create digital promoting, social content material, and print supplies that elevate our model presence
- Develop premium co-branded supplies: Design polished belongings for high-profile partnerships
- Drive design innovation: Lead design experiments that constantly enhance efficiency metrics whereas sustaining model integrity. Keep forward of design traits and discover how AI and automation can streamline workflows and improve output
- Create compelling presentation supplies: Craft visually gorgeous decks and company belongings that mirror our model’s sophistication
Who You Are:
- You might have nice style: Your portfolio exhibits a robust sense of fashion, consideration to element, and a knack for clear, conversion-friendly design
- You assume like a model builder: You perceive how nice design builds model fairness and delivers measurable enterprise affect
- Buyer-first mindset: You design with deep empathy for the consumer, creating experiences that information them by means of their journey
- Artistic thinker: You’re keen on fixing design issues in sensible, surprising methods
- Technically robust: You are assured utilizing Figma, Webflow, and Mailchimp (or comparable instruments) to convey concepts to life, from idea to execution
- AI-literate and tool-savvy: You keep on the chopping fringe of design workflows and are comfy utilizing AI instruments to speed up ideation, streamline manufacturing, or improve creativity
- Collaborative chief: You excel in cross-functional environments, articulating design choices and provoking others together with your inventive imaginative and prescient
- Bonus expertise: Expertise with movement graphics, animation or video modifying that brings designs to life
We’re on the lookout for the appropriate individual to hitch our group! We do not care the place you went to highschool—or when you went to highschool—so long as you will have a confirmed observe document of promoting success.
Even when you do not verify off all of the packing containers however you assume you would be a superb match for the group—we encourage you to use.
Perks + What we provide
- Aggressive wage and participation in worker inventory choice plan (ESOP)
- Complete advantages plan, together with well being, dental, and imaginative and prescient
- 4.5 day work week and versatile work hours to accommodate each work and residential life
- Versatile perks together with the selection of a well being spending account (HSA) or RRSP matching
- A $500 wellness finances to assist your bodily, psychological and emotional well being
- Month-to-month meal and leisure finances
- Firm-wide “recharge” days off in December along with your trip time
- Aggressive parental go away coverage
- Enjoyable and inclusive digital group occasions
- In-person group and company-wide occasions
We’re constructing a various group
Willful is dedicated to constructing a various group and encourages functions from people from underrepresented teams, together with however not restricted to ladies, racialized people, Indigenous folks, LGBTQ+ people, and individuals with disabilities. We’re additionally dedicated to offering cheap lodging to candidates with disabilities throughout the recruitment course of.
Work the place you wish to
We’re on the lookout for the appropriate individual to hitch our group so this position is not restricted by geography and will probably be 100% distant. The one requirement is that you simply have to be legally in a position to work in Canada. You will attend in-person firm retreats and strategic planning periods a couple of occasions a yr.
Begin date
ASAP
Prepared to use?
In the event you’re prepared to assist form Willful’s voice and interact Canadians on a subject that actually issues, we might love to listen to from you. Please submit:
- A quick cowl letter explaining why you are enthusiastic about Willful and the way your expertise aligns with the position.
- Your portfolio, together with not less than one e-mail and one touchdown web page. Be at liberty to share revealed or speculative content material (and label accordingly).
Interviewing at Willful
Here is what you possibly can count on.
- Interview with Head of Advertising (45 min)
- Collaborative brainstorm session (60-90 min)
- Ultimate interview with Head of Advertising and CRO (45 min)
- References
- Provide