Image Credit: Netflix
Welcome to a barely completely different type of Netflix prime 10 report! After three years, Frederic is stepping apart from publishing his High 10 report in English (extra on this on the backside), however that doesn’t imply we received’t be diving deep into the highest 10s. This week, we cowl Too A lot, the large Katie Taylor vs. Amanda Serrano Struggle, Squid Recreation season 3, KPop Demon Hunters, Tyler Perry’s Madea’s Vacation spot Wedding ceremony, and extra!
Word: On this report of Netflix’s hours considered from July seventh, 2025, to July thirteenth, 2025, we’ll use “Full Viewings Equal,” or CVE, expressed in thousands and thousands. Meaning we divide the hours considered introduced by Netflix by the runtime of movies or sequence. It permits for higher comparisons between movies and sequence, but it surely’s not an viewers metric. It’s the minimal variety of viewings in the event that they have been all full from the primary second to the final second of the movie or season.
How does this week stack up against prior weeks?
- TV (English) – Rank 107 of 108 weeks (Sure, that is the second worst week since Netflix’s view information started in June 2023!)
- TV (Non-English) – Rank 7 of 108 weeks
- Films (English) – Rank 21 of 108 weeks
- Films (Non-English) – Rank 23 of 108 weeks
1. Katie Taylor vs. Amanda Serrano Struggle
On Friday, Netflix went stay with the extremely anticipated rematch between Katie Taylor and Amanda Serrano, and the first-week figures are in. Whereas we suspect that extra correct comparisons will come a lot later this yr with Canel vs Crawford, provided that the Mike Tyson struggle was such a once-in-a-lifetime occasion and caught the zeitgeist like nothing else. Nonetheless, how does it stack up? It launched with 9.4M watch hours, equating to 2.8M views in comparison with the 46.6M quantity that Jake Paul and Mike Tyson picked up:
Utilizing the official Netflix charts, then, the place does that place it on Netflix’s all-time most-watched live events?
These weekly statistics aren’t the one ones launched for the occasion; Netflix has additionally issued press releases for each occasions.
Listed here are the 2 occasions stacked up in opposition to one another based mostly on information offered by Netflix in press releases. Primarily based on the viewership numbers they’ve offered (be aware that the 2 suppliers are completely different and subsequently could have completely different methodologies), we will decide that this occasion accounted for about 5.56% of the worldwide viewership of the Jake Paul vs. Mike Tyson struggle and eight.94% within the US.
| Metric | Taylor vs. Serrano 3 Occasion | Paul vs. Tyson Occasion |
|---|---|---|
| Knowledge Supply | VideoAmp (US) & Netflix (World) | TVision (US) & Netflix (World) |
| World Viewers (AMA) | Almost 6 million (Stay+1) | 74 million (Stay) |
| US Viewers (AMA) | 4.2 million (Stay+1) | 47 million (Stay) |
| World Viewers (AMA) | Almost 6 million (Stay+1) for Taylor-Serrano 3 | 108 million (Stay) / 125 million (Stay+1) for Paul-Tyson |
| Concurrent Stay Streams | N/A | 65 million (World Peak) / 38 million (US Peak) |
| Netflix Efficiency | ||
| #1 Rating | In 4 nations (US, IE, AU, NZ) | In 78 nations |
| High 10 Rating | In 43 nations | In 91 nations |
| First Week Views | 2.8 million (Complete hours considered / runtime) | 46.6 million (Complete hours considered / runtime) |
| Social Media / Different Notable Metrics | ||
| Primary Occasion Pattern | #TaylorSerrano trended at #3 globally | #PaulTyson trended at #1 worldwide |
| Gate / Attendance | $2.63M gate from 19,721 attendees at MSG | $18.12M with 72,300 attendees at AT&T Stadium |
The Paul vs. Tyson continues to be in a league of its personal, then. The viewers was roughly 4 occasions bigger than one of many extremely profitable NFL Christmas video games (~31M viewers every). The NFL video games, in flip, considerably outpaced the standalone Taylor vs. Serrano 3 occasion, with every sport attracting about 5 occasions extra world viewers than the boxing major occasion’s viewers of practically 6 million. This locations the three occasions in a transparent viewership hierarchy: Paul vs. Tyson on the prime, adopted by the NFL video games as main streaming successes, and at last the extra area of interest, albeit historic, Taylor vs. Serrano 3 occasion.
2. Too A lot is a no present!
Image: Netflix
As talked about above, this was a horrible week for English language sequence, with solely the interval from April 8, 2024, to April 14, 2024, choosing up fewer views within the prime 10 than this week. Ouch. Lena Dunham’s massive new sequence, Too A lot, was the large Netflix launch for final and did not enter the highest 10. Meaning it obtained lower than 2 million views in its opening week, regardless of that includes within the weekly top 10s in eight countries.
What does that imply for the present’s future? Nicely, we all know Lena Dunham is sticking with Netflix because of a brand new general deal, and her new film Good Sex is in production right now. Past that, Too A lot would possibly get a renewal provided that we’ve seen comedies having to cross a considerably decrease bar to get renewed earlier than. The Vince Staples Present and Mo are good examples of that, and even the latest renewal for Survival of the Thickest, too.
3. KPOP Demon Hunters Continues On Its Ridiculous Trajectory
Discuss successful story. KPOP Demon Hunters began out pretty common for a Netflix animated undertaking, however now, in week 3, it’s climbing to ridiculous heights. Final week, we mentioned how the film has maintained one of the best holds of any film, and this week, it truly gained viewership, up 6.61%. It now sits at 80.3M views in week 4.
If we stack up the trajectory week over week, you’ll be able to see KPop Demon Hunters is definitely seeking to surpass Leo on its present fee and develop into Netflix’s most-watched animated launch of all time. Unbelievable.
4. Tyler Perry Delivers Hit After Hit For Netflix
Debuting at #2 on the film checklist this week is Madea’s Vacation spot Wedding ceremony, proving as soon as once more that Tyler Perry can produce hits for Netflix. Higher nonetheless, this primary week debut is definitely forward of the primary A Madea Homecoming film.
4. One other Week, One other Trainwreck Documentary
Poopcruise’s crown is certainly protected, though the brand new alien-inspired entry within the Trainwreck documentary sequence releasing over the summer season has now taken second place forward of The Astroworld Tragedy and Mayor of Mayhem. Subsequent week: Balloon Boy.
5. Olympo – One Month In
We’ve already predicted a snug renewal for this one, and the total first-month stats are actually in, and we’re doubling down on our prediction. The sequence began off comparatively weak however had an enormous 115% rise in viewing hours in week 2 and has proven a gradual decline since then. This most likely received’t fairly go to the space like Elite did, however nonetheless, a very good begin for a fledgling sequence throughout a busy interval with Squid Recreation sucking up a lot of the oxygen.
6. Brick
Worldwide Netflix Unique movies don’t fairly have an outlined launch date like most English-language films do, as they are often launched on both a Wednesday, Thursday, or Friday. Within the case of Brick, the brand new thriller starring Matthias Schweighöfer and Ruby O. Charge, they opted to launch it on a Thursday. It debuted to 18.2M views, which, in comparison with different Thursday releases from the previous couple of years, seems to be fairly good. In comparison with a number of the different German films this yr, it’s not so good. Exterritorial did 38.3M (Wednesday launch), Sixty Minutes (Friday) did 10.6M, and Scrumptious (Friday) did 6.5M.
7. Will Squid Recreation S3 beat Squid Recreation S2?
No.
How Netflix Stacks Up Within the Nielsen H1 2025 Charts, And Netflix Is Dropping Floor?
Earlier this month, Entertainment Strategy Guy posted that the streaming wars were heating up, citing Nielsen information. He shows a graph from the previous 4 years that reveals Netflix shedding share within the prime 10s of the Originals class over time. In 2021, Netflix Originals accounted for 80% of the slots within the prime 10, in comparison with a mean of 52% for 2025.
That development is plain, however there are a few counterpoints: Netflix has pulled again on releasing so many Originals, and Nielsen’s prime 10s very a lot favor long-running Originals, whereas Netflix has had much more give attention to restricted sequence lately, that means fewer episodes to devour minutes. You might additionally argue that almost all different streamers are extra top-heavy with their titles, counting on one or two massive hits every quarter, somewhat than Netflix’s constant stream of recent content material on a weekly foundation. You might argue that is all excuses as a result of ultimately, the stats don’t lie. Different streamers are extra aggressive than ever within the US Nielsen prime 10s!
Image: Leisure Technique Man
Additionally on the Nielsen entrance this week, the corporate launched its prime streaming titles for the primary half of 2025, comprising 20 titles throughout 4 classes: Total, Originals, Acquired, and Films. Right here’s how Netflix fared:
- Total – Netflix has six titles on this checklist, albeit it shares the license for many of them with different streamers.
- Gray’s Anatomy #2 (shared with Hulu – lifetime rights with Netflix)
- NCIS #3 (shared with Hulu/Paramount – Netflix misplaced a lot of the center seasons however regained earlier seasons)
- Squid Recreation #9
- The Night time Agent #14
- Supernatural #15 (Unique to Netflix however scheduled to leave later this year)
- Younger Sheldon #19 (Shared with Max and Paramount+)
- Originals – Netflix has 11 out of the 20 slots on this class.
- Squid Recreation #1
- The Night time Agent #3
- Ginny & Georgia #4
- You #9
- The Residence #11
- Love is Blind #12
- Black Mirror #15
- Zero Day #16
- Stranger Issues #17
- Virgin River #18
- Candy Magnolias #20
- Acquired – Most of those titles dominate the general checklist, so numerous overlap:
- Films – Netflix occupies 9 out of the 20 slots right here, albeit that 4 of the flicks are courtesy of first window offers Netflix has within the US.
- Despicable Me 4 #2 (US holds partial rights with Peacock for 10 months)
- Again in Motion #3
- The Wild Robotic #5 (US holds partial rights with Peacock for 10 months)
- The Electrical State #7
- Kraven The Hunter #11 (Sony first window deal within the US)
- Nonnas #14
- The Life Listing #16
- Tremendous Mario Bros. Film #17 (US holds partial rights with Peacock for 10 months)
- Straw #18
Lastly…
As you will have seen, this prime 10 report is being revealed by me, Kasey, and never Frederic, who has been on the case for us for three years now. Whereas Frederic will proceed to do the occasional article for us (normally alongside his personal web site), he’ll now not be carrying the burden of doing a prime 10 report each Wednesday for us. I wish to thank him for his years of onerous work and look ahead to persevering with to work with him, albeit on a smaller foundation. You’ll be able to nonetheless read his work on the Netflix n Chiffres website!
We ought to be again for some extra viewership information in simply a few days with the discharge of Netflix’s second-quarter outcomes, which ought to carry with it viewership information for January to June 2025. You’ll be able to see all the prior engagement reports here.
That’s it for this week! Tell us what you suppose within the feedback, and you’ll find all of our hyperlinks to the highest 10 instruments we provide under: