Firm Description
Uncover your subsequent profession journey with Dans
With over 260 shops and 6500+ workforce members we’re on a mission to share our ardour for good wine and nice occasions. We welcome individuals in. That features you. In the event you’re somebody with a ardour for drinks and a thirst for data, there’s at all times one thing forward for you right here.
Job Description
- Love what you do and depart your mark
- Work with the enduring Dan Murphy’s model and a excessive performing workforce
- Your finger is on the heartbeat, you’re a step forward in understanding the ever-changing world of social media and content material advertising
- Robust artistic content material manufacturing expertise
Because the Advertising Supervisor – Content material within the Dan Murphy’s Advertising workforce, you’ll plan and implement inspiring branded content material finish to finish throughout all digital contact factors to assist Australian’s to Drink Higher for Much less and to interact our Millennial and Gen Z buyer.
You’ll play a key function in creating and driving our formidable content material advertising technique ahead by operationalizing best-in-class social media, influencer, editorial content material and artistic manufacturing; you’ll additionally handle a workforce of content material and social specialists.
Working cross functionally, robust stakeholder administration expertise and a ardour for model storytelling are key to success on this function, in addition to the flexibility to guide and encourage a workforce.
Sound good? Learn on.
Here’s a taster of what you’ll be able to count on on this function:
- Outline and lead Dan Murphy’s content material advertising technique to unravel buyer issues, encourage discovery, and obtain strategic aims.
- Develop and execute social media and influencer technique (paid and natural) to drive engagement, attain and visitors.
- Handle content material advertising and artistic manufacturing specialists, making certain environment friendly, high-quality, and quick content material supply for social, editorial and model campaigns.
- Oversee model voice, tone, and visible expertise throughout all content material, sustaining high quality management.
- Collaborate with the Head of Model Advertising & Content material on channel-specific content material and manufacturing approaches (Instagram, TikTok, Fb, Paid, Digital, rising channels).
- Interact stakeholders (advertising marketing campaign, eCommerce, Merchandise, Paid Media) for efficient content material technique execution.
- Associate with Merchandise to advertise NPD and development management through social media, influencers, and Dan’s Day by day editorial platform.
- Oversee social, influencer, and Dan’s Day by day editorial content material for main campaigns and always-on commerce plans, assembly enterprise targets.
- Oversee our social advocacy program together with our retailer workforce ambassador program
- Associate with Mixin (retail media workforce) to develop commercialisation technique for content material channels and work with suppliers to develop model partnerships and artistic collaborations
- Direct brainstorming conferences and artistic classes with
- Handle exterior content material and social companies and companions, together with efficiency, budgets, and engagement.
- Handle and forecast the content material advertising workforce funds.
- Attendance of photoshoots and offering path
- Establish digital and cultural tendencies and insights to judge end-to-end buyer expertise for all content material campaigns.
- Handle weekly and month-to-month reporting to Advertising Management Staff on content material, social media tendencies, and digital content material efficiency.
- Optimize content material utilizing social media analytics, search engine optimization, Google Analytics, and net visitors metrics.
- Lead and encourage the workforce by role-modeling Endeavour Methods of Working and Values.
- Empower the workforce to work end-to-end in a matrix setting, fostering a customer-first tradition.
- Develop expertise pipelines and future leaders via suggestions, improvement plans, and succession planning.
{Qualifications}
Now let’s discuss you:
- 7+ years expertise working in content material advertising, social media technique and execution.
- Diploma Certified in a related discipline.
- A robust digital advertising talent set, with expertise in content material creation and administration, social media, influencer advertising, and on-line advertising.
- Proficiency throughout programs together with CMS, Google Analytics and Social Media Measurements platform is beneficial.
- Confirmed expertise in individuals management.
- Inventive aptitude mixed with technique and conceptual pondering.
- Confirmed capacity to develop technique.
- Confirmed capacity to suppose in your toes and to venture handle workforce to make sure workflows are constant
- Retail expertise is beneficial.
- Educated and assured on the planet of Liquor.
- A capability to be ‘arms on’, you might be curious concerning the why and centered on outcomes.
- Robust consideration to element and artistic copywriting expertise.
- Capacity to work autonomously with little path and cope with ambiguity.
The advantages are good too!
- We provide versatile working in each sense
- An unique low cost card for BWS, Dan Murphy’s, Woolworths, BIG W and different Endeavour Group manufacturers, together with our ALH pubs
- Month-to-month meeting-free days
- Your well being and wellbeing is your most necessary asset, and as one in all our valued workforce members, it’s our first precedence. You should have a spread of free providers that will help you stay nicely and assist your bodily, psychological and monetary wellbeing
- Endeavour Group is stuffed with alternatives – use our devoted studying and improvement choices to develop an thought, your self, and your profession. That is simply the beginning, so dream large.
At Endeavour, we worth being a office the place everybody’s welcome – when you meet quite a lot of the necessities (and never all), we encourage you to use.
Further Info
We’re collectively creators
With a portfolio that features Dan Murphy’s, BWS, ALH Lodges, Pinnacle Drinks and extra, Endeavour Group is large on sociability. Collectively we create the moments that carry hundreds of thousands of individuals collectively. And collectively we’ve extra enjoyable, create extra alternatives, and rating much more objectives. We’re critical about making a protected, inclusive and enjoyable place to rock as much as the place equal alternative is essential, and adaptability is a part of how we roll.
We’re all about making a extra sociable future – for our clients and one another. If this job excites you – and also you’re close-enough on the necessities, attain out, we’d love to listen to from you.
You may study extra about working with us on LinkedIn or at endeavourgroupcareers.com.au.
Our Expertise Staff and Hiring Leaders kindly request no unsolicited resumes or approaches from Recruitment Companies. Endeavour Group will not be chargeable for any charges associated to unsolicited resumes.
#WeAreTogetherCreators #ComeAsYouAre #DreamBig #FeelTheEnergy #LeaveYourMark #EndeavourGroup