About Franki
Franki is an AI-powered startup reworking how individuals uncover the place to eat, drink, and discover. Our platform is constructed on video suggestions from a passionate neighborhood of creators and eating fans who assist individuals uncover the perfect experiences round them.
For hospitality companies—eating places, cafes, bars, and past—Franki is redefining how native advertising will get finished. We assist operators generate word-of-mouth buzz, attain new prospects, and drive measurable development by way of content material, neighborhood, and social commerce.
We’re a fast-moving, high-growth startup the place creativity, technique, and execution go hand in hand. In case you’re excited by possession, affect, and constructing one thing from scratch—this function is for you.
In regards to the Position
We’re hiring a strategic and hands-on B2B Product Marketer to steer Franki’s development efforts with eating places and hospitality operators. You’ll be the primary devoted B2B advertising rent—and can personal the total advertising movement: lead technology, funnel optimization, marketing campaign execution, and content material technique.
You’ll work throughout groups, instruments, and ways to construct high-performing campaigns that drive pipeline. From writing touchdown web page copy and working paid campaigns, to briefing freelancers and analyzing conversion knowledge—it is a full-stack function for somebody who can suppose and do.
This can be a high-impact alternative for somebody who thrives in fast-paced environments, has a robust viewpoint, and is raring to assist eating places and hospitality companies develop.
What You may Personal
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Lead Technology: Launch and handle campaigns throughout Google, Meta, e-mail, and different high-performing channels to drive certified results in the gross sales crew.
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Funnel Optimization: Personal the efficiency of the total advertising funnel—monitoring outcomes, working checks, and optimizing conversion at each stage.
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Content material & Messaging: Develop briefs, conduct buyer analysis, and create high-converting content material together with touchdown pages, video scripts, emails, and case research.
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Marketing campaign Execution: Collaborate with freelancers, businesses, and inner stakeholders to convey campaigns to life—on time and on model.
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Cross-Useful Partnership: Work intently with Gross sales, Product, and Model to make sure advertising helps enterprise priorities and delivers measurable affect.
What We’re Trying For
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3+ years of B2B advertising expertise, ideally in a growth-stage or high-velocity atmosphere.
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Robust lead technology and funnel optimization expertise, with a transparent monitor report of marketing campaign success.
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Glorious writing and modifying expertise—you understand how to attach along with your viewers and drive motion.
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Deep analytical capabilities—comfy proudly owning pipeline metrics, making data-informed selections, and presenting outcomes.
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Palms-on expertise with instruments like Salesforce, Google Adverts, Meta Enterprise Supervisor, and advertising automation platforms.
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A strategic thinker and a self-starter who thrives in fast-paced, entrepreneurial environments.
Why You’ll Love Working at Franki
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Excessive-impact function with important possession and visibility throughout the corporate.
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A inventive, collaborative crew that values initiative and innovation.
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A mission-driven firm targeted on serving to native eating places and hospitality companies thrive.
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Aggressive wage and advantages, plus the prospect to assist construct one thing from the bottom up.
Perks + Advantages
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Distant work: Our crew works remotely throughout the US however primarily PST time zone; we journey collectively a number of occasions a yr for firm kick-offs and mid-year conferences.
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PTO: 15 days per yr, plus extra PTO between Christmas and the top of the yr (twenty fifth Dec – thirty first Dec). Moreover, we acknowledge 11 public holidays per yr.
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Medical, dental & imaginative and prescient: We cowl 100% of Medical, Imaginative and prescient, and Dental insurance coverage prices for workers.
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401(ok)
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Gear: Laptop & know-how tools relevant to your function.
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Month-to-month Stipend: $40 in the direction of dwelling workplace bills
The wage vary for this function is…
Assertion of Equal Alternative
At Franki, we worth variety in backgrounds and views and rely upon it to drive neighborhood and our revolutionary tradition. That’s why we’re a proud Equal Alternative Employer, and we imagine that our merchandise, our groups, and our enterprise are stronger due to it. Because of this it doesn’t matter what race, colour, faith, intercourse, sexual orientation, gender identification, nationwide origin, age, marital standing, ancestry, bodily or psychological incapacity, or veteran standing, you’re all the time welcome at Franki.