Plans to deliver ABBA Voyage – the holographic live performance expertise from the eponymous Swedish pop group – to Australia have reportedly failed.
First launched in Might 2022, ABBA Voyage noticed the quartet – which contains Bjorn Ulvaeus, Benny Andersson, Anni-Frid Lyngstad and Agnetha Fältskog – taking to the primary stage for the primary time in 40 years, albeit as digital avatars (or ‘ABBA-tars’).
Whereas the group themselves have resisted profitable gives to re-form since their 1982 break up, the holographic live performance expertise supplied a manner for followers to relive the band’s stay live shows within the fashionable age. First launched in London in 2022, the immersive spectacle options 1979 variations of the band taking part in their greatest hits, backed by a 10-piece stay band and a lofty mild present.
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At present, the expertise is scheduled to wrap in January 2026 with questions having been raised as to the place it might be held subsequent. Whereas reports of a Las Vegas debut have surfaced lately, discussions in regard to an Australian version of ABBA Voyage have been within the works since 2023.
Initially, each the cities of Sydney and Melbourne have been in competition to host the manufacturing, with the latter reportedly profitable out because the Victorian state authorities entered into what have been labelled “advanced conversations.”
Nevertheless, studies in Might 2024 of an imminent announcement of a manufacturing at Melbourne’s Flemington Racecourse have been later changed by studies of stalled negotiations, with an unnamed authorities official claiming that ABBA Voyage organizers – which incorporates Melbourne’s Craig Hartenstine as CEO – “acquired grasping.”
Now, a brand new report from the Herald Sun has acknowledged the occasion is “not going forward” in Melbourne after talks had “failed,” with cash and worth for taxpayers being the sticking level.
Reportedly, the ABBA Voyage manufacturing would require a purpose-built 3,000 seat venue to host the occasion and would value $100 million AUD to be staged.
Paul Dainty – who serves because the president and chief government of promoter TEG Dainty, and was chargeable for bringing the group to Australia in 1977 – known as the information “disappointing.”
“It’s been a protracted journey, however [ABBA Voyage] is an excellent costly venture,” he added. “Possibly we will revisit it sooner or later.”
Although it’s unclear what kind of worth ABBA Voyage had been predicted to generate for the Australian economic system, a December 2024 economic and social impact report famous that within the two years since its opening in Might 2022, ABBA Voyage had generated £1.40 billion for the U.Okay. economic system.